Grammy-nominated producer Steve Aoki partners with STRONG by Zumba to challenge everyone to upload their workout videos to his latest track “Champion” with the tag #SBZAoki
Steve Aoki just released an exclusive track for the new, non-dance, high-intensity workout STRONG by Zumba, and he’s challenging the internet to do these seriously hard workout moves. Starting Monday, October 16, Aoki and SBZ are challenging their 15+ million combined fans to upload a 1-minute video of themselves doing a workout sequence to “Champion”.
Although the song is not available to the public, fans and fitness enthusiasts can download a portion of the song for free and recreate the Plank Jack-SBZ jump workout sequence, and truly feel like a ‘Champion’. Fans who upload a 1-minute video of themselves doing a workout sequence to “Champion” will have a chance to be featured on Steve, Zumba and STRONG by Zumba’s social channels, reaching an audience in excess of 15 million, as well as win branded apparel and various secondary prizes.
Participants can download a 1-minute segment of the song here: SBZAoki.com
Check out Steve’s personal invitation: https://www.youtube.com/watch?
Grab your friends and film yourselves in a cool location doing the Plank Jack-SBZ jump workout sequence to “Champion.” To be considered, all entrants must tag their posts with #SBZAoki on either Facebook or Instagram. Up to 10 people will also win apparel from Steve Aoki and STRONG by Zumba (items may vary by availability).
Want more inspiration? Check out Steve Aoki and Mario Lopez at the world-debut event for “Champion”: https://www.youtube.com/watch?
Developed in partnership with STRONG by Zumba, Aoki created “Champion” for the non-dance, music-led program. “It’s the first time I’ve seen a fitness brand reverse engineer music by scoring the beats around the routines and I’m excited to join them in hacking motivation through music,” said Steve Aoki. This represents the next-step in the evolution of STRONG by Zumba’s relationship with the music industry and further solidifies the global-fitness brand’s position as a music-industry power-player.
STRONG by Zumba is a non-dance, music-led, high-intensity exercise class that combines bodyweight, muscle conditioning, cardio and plyometric training moves. The routines were created first and then music was reverse-engineered to match every move perfectly, for a unique workout experience that pushes you past your perceived limits. This new concept which emphasizes music as the main motivator allows you to burn more calories while toning abs, legs, arms, and glutes.